For Some Reason JuicyBoys Has Already Rebranded Itself Bromo.com

You know how Men.com/Mindgeek launched that bareback site in August called JuicyBoys? Well, they’ve already rebranded it, maybe because they decided JuicyBoys was a terrible name.

Yep, it’s called Bromo now, and the first Bromo scene was released Friday, called The Business of Barebacking, featuring Roman Todd and Reed Jameson.

Is the idea that the models are going to be more “bro”-like? Or is it just that somebody thought the name needed to be catchier and less “juicy”? I reached out to a rep at the company with questions but have not heard back.

Anyway, the Twitter account has been rebranded too, and lists the studio location as Montreal, which is where Mindgeek is headquartered, but I think all this content has been shot in LA so far.

Anyway, Bromo is the “newest hottest bareback studio,” with the “most exclusive bareback premieres.”

Here’s the preview of that Roman/Reed scene, shot in a gym.

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[Bromo: The Business of Barebacking]

5 thoughts on “For Some Reason JuicyBoys Has Already Rebranded Itself Bromo.com”

  1. I see why they changed the name. “Juicy Boys” sounded like some cheap, spammy gay porn site form 2005 that would pop up with a Google search and infect your PC with a virus. The new name is corny, but sounds a little cleaner and “less we-hire-hustling-twinks”.

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